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Building Intuitive Problem-Solving SaaS Products | Bret Siers - E4

Published on: 7th February, 2024

In this episode, we sit down with the founder of Training Layers, Bret Sears. He shares his entrepreneurial journey, from running a financial services company to building TrainingLayers, a ground-breaking software training platform. We delve deep into the learning curve involved in building a SaaS product from the ground up and how Bret navigated these challenges. He shares how they prioritize a comprehensive user journey while also providing insight into their upcoming product, Sequence. He reflects on the importance of adaptability and resilience in entrepreneurship and offers some invaluable advice for future founders.

Key Takeaways:

  • Elements that drive people towards career success 
  • How to hold an effective conversation that connects people
  • Goal-setting frameworks that get people unstuck
  • How to be deliberate about particular actions for a specific outcome
  • Figuring out the true capital factory
  • The difference between an onboarding system and a user journey
  • Why crafting a story that people can identify with is important


Mentions:

LinkedIn: https://www.linkedin.com/in/bret-siers-%E2%96%B6-11a81b5/

Other Resources: Capital Factory, DocuSign, Jira, ClickUp, Slack, ChatGPT, GitHub

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About the Podcast

Funds and Founders: Untold Journeys Behind Their Breakthroughs
Welcome to "Funds & Founders: Untold Journeys Behind Their Breakthroughs," where we dig deep into the stories of successful Austin founders. Instead of focusing on their successes though, we dive into their journeys, particularly the struggles and obstacles they had to overcome.

This weekly podcast is tailored for Austin founders navigating the early stages of their entrepreneurial journey and hosted by fellow Austinite Abhinav Sinha. Here’s what to expect by tuning into Funds & Founders:

πŸš€ Embark on a Journey to Success
Join Abhinav as he takes you behind the scenes, exploring the highs and lows of building a company. This isn't your typical success story – we dive into the failures, the struggles, and those pivotal breakthrough moments that define a founder's path.

🌟 Real Conversations, Real Insights
Abhinav's approach is refreshingly different. Rather than dwelling on success, he crafts casual conversations that unravel the untold stories. Identify the setbacks that helped them grow, the lessons learned from failures, and the breakthrough moments that fueled these founders.

πŸ€” Why Didn't They Quit? Learn and Apply.
At the heart of each episode, Abhinav delves into the 'why' behind the perseverance. Why didn't they throw in the towel during tough times? And, most importantly, how can you apply their insights to your own journey? Get ready to be inspired and equipped with practical takeaways for your entrepreneurial adventure.

🀝 Decoding Venture Capital
Ever wondered what goes on in the minds of Austin's venture capitalists? Abhinav sits down with local VCs to decode their criteria for investing in early-stage companies. Gain valuable insights into the world of venture capital, understand what investors look for, and appreciate the vital factor of founder-investor compatibility.

πŸŽ™οΈ Meet Your Host, Abhinav Sinha:
Abhinav's soft-spoken yet inquisitive style creates an intimate atmosphere, allowing guests to share their authentic stories. His genuine curiosity and insightful questions make each episode a captivating journey into the minds of Austin's most successful founders.

If you're a budding Austin entrepreneur seeking the inspiration and insight needed for building a successful company, "Funds & Founders" is your go-to podcast.